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Ctrl Movie: Unraveling the Dangers of Digital Dependency-Movie Review

  • Writer: ND MART staff
    ND MART staff
  • Oct 20, 2024
  • 5 min read

ctrl
Image Credit: Netflix

A cautionary tale on cybercrime and artificial intelligence, Ctrl movie works like a ready reckoning on online behavior for social media junkies and feels like it has been designed to showcase the budding talent of Ananya Panday. Many of us have yet to recover from the shenanigans of Bae when director Vikramaditya Motwane unleashes the effervescence of Ananya in yet another variant of the coming-of-age template for Gen-Z.


Starting with Kho Gaye Hum Kahan, it seems Ananya has cracked the code of playing airheaded characters judged on Instagram. They demand such low expectations from the audience that when they gather a few more grams of gravity and the screenplay develops a few ounces of nuance, it feels like she has made such a long journey.


It requires innate charm and a degree of emotional malleability to make such nebulous characters work and Ananya shows the skill of lending fizz to a fuzzy personality that is not uncommon among today’s youth.


Cut from the same cloth, Nella Awasthi (Ananya) and Joe Mascarehnas (Vihaan Samat) are social media influencers who work in tandem. Making money out of moments, they live life online. Vikram succeeds in creating a genuine portrait of online chatter where privacy becomes redundant and creating a catchy narrative matters more than the truth. However, in the rush to gather as many likes as possible, the two become unsure whether they really like each other.


After an incident creates a crack in their joyous life, Nella decides to erase Joe digitally from her life. She turns to an app that offers a playful AI assistant to wipe out the memories gradually and tastefully but it leads to some real repercussions. As her bubble bursts, Nella figures out how her dreams have been stolen along with her data but is there a way to log out of this parasitical network?

Vikram has the knack for creating drama around the dangers of having the Midas touch – one should be careful before making a wish. It generated a sense of suffocation in Trapped (2016) and here again, when technology starts taking control of Nella’s life, one can feel the choke in the throat. Coming at a time when social media influencers are being cast to sell films, Instagram followers of an actor are factored in while making casting choices, and OTT platforms have the phone numbers and email accounts of the audience to keep a tab on their taste, Ctrl Movie  does generate an eerie feeling about the impending dangers of losing control over our life and relationships.



A Deeper Dive into "Ctrl" Movie:

Themes and Commentary


Themes and Commentary ctrl
Image Credit: Netflix

  • Digital Dependency and Control: The film is a cautionary tale about the perils of excessive digital dependency. It highlights how social media can become a pervasive force in our lives, influencing our relationships, self-esteem, and even our sense of reality.


  • Privacy and Surveillance: "Ctrl" raises important concerns about privacy and surveillance in the digital world. The AI app, designed to erase memories, represents the potential for technology to invade our personal lives and manipulate our experiences.


  • Artificial Intelligence and Ethics: The use of AI as a central plot device adds a layer of complexity to the narrative. The AI app, initially presented as a harmless tool, gradually reveals its sinister intentions, highlighting the ethical implications of AI development.




Character Analysis


Nella Awasthi: Ananya Panday in ctrl
Image Credit: Netflix

  • Nella Awasthi: Ananya Panday delivers a compelling performance as Nella Awasthi, a young woman struggling to find her identity in the digital age. Nella's journey is one of self-discovery and empowerment as she confronts the negative consequences of her excessive reliance on social media.


  • Joe Mascarehnas: Vihaan Samat portrays Joe Mascarehnas, Nella's social media partner and love interest. Joe's character is a reflection of the superficiality and materialism often associated with social media influencers. His role in the film serves as a critique of the empty pursuits often glorified in the digital world.

Directorial Approach


  • Vikramaditya Motwane's Vision: Vikramaditya Motwane's direction is a key factor in the film's success. His ability to create suspense and tension, combined with his keen eye for visual storytelling, results in a visually engaging and thought-provoking experience. Motwane's exploration of themes such as control, identity, and the dangers of technology is both timely and relevant.


  • Visual Style and Cinematography: The film's visual style is characterized by its use of vibrant colors and dynamic camera movements. These elements contribute to the film's energetic and engaging atmosphere. The cinematography effectively captures the superficiality and glamour of the social media world, while also highlighting the underlying darkness and danger.

Screenplay Structure and Pacing


  • Nonlinear Narrative: The film's nonlinear narrative structure, jumping between past and present, adds to the suspense and confusion experienced by both Nella and the audience. This structure effectively mirrors Nella's own disorientation as she grapples with the consequences of her actions.


  • Parallel Storytelling: The film employs parallel storytelling, intercutting scenes of Nella's present-day struggles with flashbacks of her past experiences. This technique allows the audience to gradually uncover the underlying reasons for Nella's actions and the full extent of the AI app's influence.


  • Climatic Twist: The film features a surprising twist near the end, revealing the true nature of the AI app and its ultimate goal. This twist adds a layer of complexity to the narrative and elevates the stakes for Nella, forcing her to confront the consequences of her actions.




Innovative Elements


AI as a Villain ctrl
Image Credit: Netflix

  • AI as a Villain: The use of AI as a malevolent force is a novel and thought-provoking element of the film. The AI app's ability to manipulate Nella's memories and control her actions highlights the potential dangers of unchecked technological advancement.


  • Social Media Commentary: The film's exploration of social media's impact on relationships and identity is a timely and relevant commentary on contemporary culture. The portrayal of social media influencers as superficial and materialistic individuals is a critique of the values often promoted by these platforms.


  • Metafictional Elements: The film includes metafictional elements, such as Nella's obsession with creating a perfect online persona, which reflect the self-conscious nature of social media culture. These elements add a layer of irony and self-awareness to the narrative.

Impact and Relevance


  • Cultural Commentary: "Ctrl" is a powerful cultural commentary on the impact of technology on our lives. The film's exploration of themes such as digital dependency, privacy concerns, and the ethical implications of AI is highly relevant to contemporary society.


  • Call to Action: The film serves as a call to action, urging viewers to be mindful of their online behavior and to resist the pressures of social media conformity. By highlighting the potential dangers of excessive digital dependency, "Ctrl" encourages audiences to take control of their lives and prioritize real-world connections.


In conclusion, "Ctrl" is a thought-provoking and timely film that offers a cautionary tale about the dangers of excessive digital dependency. Its innovative screenplay, strong performances, and relevant themes make it a compelling and memorable cinematic experience.


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